{"id":4661,"date":"2016-09-29T15:45:20","date_gmt":"2016-09-29T13:45:20","guid":{"rendered":"http:\/\/storytellers.se\/?p=4661"},"modified":"2016-09-29T15:45:20","modified_gmt":"2016-09-29T13:45:20","slug":"elaine-eksvard-talar-om-storyns-vikt","status":"publish","type":"post","link":"https:\/\/storytellers.se\/?p=4661","title":{"rendered":"Elaine Eksv\u00e4rd talar om storyns vikt"},"content":{"rendered":"<p>Jag har vid flera tillf\u00e4llen f\u00f6rel\u00e4st vid samma konferenser eller seminarier som retorikexperten <strong>Elaine Eksv\u00e4rd<\/strong>. Hon \u00e4r fascinerande fri och trygg i sin mission.<\/p>\n<p>Jag l\u00e4ste nyligen en intervju med henne i en konferensbilaga som kom med Aftonbladet d\u00e4r hon fick fr\u00e5gan om vad som \u00e4r viktigast n\u00e4r man planerar ett tal:<\/p>\n<p>\u2013 Relevanta och intressanta stories, svarar Elaine. M\u00e5nga anv\u00e4nder Power Point men det vikigaste \u00e4r att lita p\u00e5 sina stories.<\/p>\n<p>Hur ska man f\u00e5 \u00e5h\u00f6rarna att lyssna, fr\u00e5gade journalisten <strong>Elin Fagerberg<\/strong>.<\/p>\n<p>\u2013 B\u00f6rja med en story det brukar f\u00e5 folk att komma in i det. En intressant och intressev\u00e4ckande story som r\u00f6r det man ska prata om.<\/p>\n<p>Kanske l\u00e5ter det som enkla sj\u00e4lvklarheter men det \u00e4r musik i mina \u00f6ron. Utan ber\u00e4ttelser finns man inte. Som individ, men framf\u00f6rallt som organisation, h\u00e4vdar jag hela tiden. De som inte ber\u00e4ttar och befolkar sina ber\u00e4ttelse g\u00e5r under.<\/p>\n<p>Det \u00e4r vad Corporate Storytelling och Storytelling i och om organisationer handlar om.<\/p>\n<p>S\u00e5 det \u00e4r bara att b\u00f6rja s\u00f6ka, finna, sk\u00f6rda och s\u00e4tta organisationens ber\u00e4ttelser i arbete. Jag vet hur man g\u00f6r.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Jag har vid flera tillf\u00e4llen f\u00f6rel\u00e4st vid samma konferenser eller seminarier som retorikexperten Elaine Eksv\u00e4rd. Hon \u00e4r fascinerande fri och trygg i sin mission. Jag l\u00e4ste nyligen en intervju med henne i en konferensbilaga som kom med Aftonbladet d\u00e4r hon fick fr\u00e5gan om vad som \u00e4r viktigast n\u00e4r man planerar ett tal: \u2013 Relevanta och&#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2,10],"tags":[],"_links":{"self":[{"href":"https:\/\/storytellers.se\/index.php?rest_route=\/wp\/v2\/posts\/4661"}],"collection":[{"href":"https:\/\/storytellers.se\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/storytellers.se\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/storytellers.se\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/storytellers.se\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4661"}],"version-history":[{"count":0,"href":"https:\/\/storytellers.se\/index.php?rest_route=\/wp\/v2\/posts\/4661\/revisions"}],"wp:attachment":[{"href":"https:\/\/storytellers.se\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4661"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/storytellers.se\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4661"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/storytellers.se\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4661"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}