{"id":4399,"date":"2015-08-07T08:35:10","date_gmt":"2015-08-07T06:35:10","guid":{"rendered":"http:\/\/storytellers.se\/?p=4399"},"modified":"2015-08-07T08:35:10","modified_gmt":"2015-08-07T06:35:10","slug":"far-alla-beratta","status":"publish","type":"post","link":"https:\/\/storytellers.se\/?p=4399","title":{"rendered":"F\u00e5r alla ber\u00e4tta?"},"content":{"rendered":"<p>N\u00e4r jag en g\u00e5ng var med och startade <em>Journalistgruppen<\/em> ( nuv JG Commmunications ) och arbetade som journalistl\u00e4rare p\u00e5 <em>Journalisth\u00f6gskolan<\/em> i Stockholm s\u00e5 var det sj\u00e4lvklart att journalistskr\u00e5et hade snudd p\u00e5 monopol n\u00e4r det g\u00e4llde ber\u00e4ttelsen om samh\u00e4llet och arbetslivet.<br \/>\nSen kom pr-byr\u00e5erna och tog allt mer plats medan mediehusen f\u00f6rst hade sv\u00e5rt att finna sig i webbrevolution och sviktande f\u00f6rs\u00e4ljning av papperstidningarna.<\/p>\n<p>Sen kom hela den sociala-webb-revolutionen med miljontals bloggar, twitter, Instagram etc och som gr\u00e4dde p\u00e5 moset b\u00f6rjade ocks\u00e5 organisationerna nu sj\u00e4lva att lyssna, sk\u00f6rda och s\u00e4tta sin egen f\u00f6retagsfolkore i arbete.<\/p>\n<p>D\u00e5 talar vi om Corporate Storytelling.<\/p>\n<p>T\u00e4nk strategiskt och tala sanning s\u00e5 har organisationsber\u00e4ttelsen allt st\u00f6rre m\u00f6jlighet att g\u00f6ra sig h\u00f6rd.<\/p>\n<p>Det \u00e4r klart att alla f\u00e5r ber\u00e4tta.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>N\u00e4r jag en g\u00e5ng var med och startade Journalistgruppen ( nuv JG Commmunications ) och arbetade som journalistl\u00e4rare p\u00e5 Journalisth\u00f6gskolan i Stockholm s\u00e5 var det sj\u00e4lvklart att journalistskr\u00e5et hade snudd p\u00e5 monopol n\u00e4r det g\u00e4llde ber\u00e4ttelsen om samh\u00e4llet och arbetslivet. Sen kom pr-byr\u00e5erna och tog allt mer plats medan mediehusen f\u00f6rst hade sv\u00e5rt att finna&#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[6],"tags":[],"_links":{"self":[{"href":"https:\/\/storytellers.se\/index.php?rest_route=\/wp\/v2\/posts\/4399"}],"collection":[{"href":"https:\/\/storytellers.se\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/storytellers.se\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/storytellers.se\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/storytellers.se\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4399"}],"version-history":[{"count":0,"href":"https:\/\/storytellers.se\/index.php?rest_route=\/wp\/v2\/posts\/4399\/revisions"}],"wp:attachment":[{"href":"https:\/\/storytellers.se\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4399"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/storytellers.se\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4399"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/storytellers.se\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4399"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}