{"id":2874,"date":"2010-11-25T11:31:33","date_gmt":"2010-11-25T10:31:33","guid":{"rendered":"http:\/\/heijbel.wordpress.com\/2010\/11\/25\/fullt-pa-teaterskeppet"},"modified":"2010-11-25T11:31:33","modified_gmt":"2010-11-25T10:31:33","slug":"fullt-pa-teaterskeppet","status":"publish","type":"post","link":"https:\/\/storytellers.se\/?p=2874","title":{"rendered":"Fullt p\u00e5 Teaterskeppet"},"content":{"rendered":"<p>Ett par hundra m\u00e4nniskor kom nyligen till <a href=\"http:\/\/www.teaterskeppet.se\/\"><em><strong>Teaterskeppet<\/strong><\/em>\u00a0<\/a> n\u00e4r <a href=\"http:\/\/www.antalis.se\/\"><em><strong>Antalis<\/strong><\/em><\/a> (<em> f d Map, fd Svenskt Papper<\/em>) hade kundtr\u00e4ff.<br \/>\nTeaterskeppet ligger vid Skeppsbron nedanf\u00f6r slottet i Gamla Stan. Temat hade Calypsoinramning med <a href=\"http:\/\/www.uncleeric.se\/\"><em><strong>Uncle Eric<\/strong><\/em><\/a>.<br \/>\nMin uppgift, som inbjuden f\u00f6rel\u00e4sare, var bland annat att tala om storytelling ur ett byr\u00e5perspektiv, dvs om hur byr\u00e5erna kan bygga byr\u00e5kundernas ber\u00e4ttelser f\u00f6r att ladda deras varum\u00e4rken. Att Antalis nu ocks\u00e5 ger sig in i f\u00f6rpackningarnas v\u00e4rld gjorde att jag ocks\u00e5 talade en del om makten \u00f6ver f\u00f6rpackningens storybudskap. Jag menar d\u00e5 inte fr\u00e4mst f\u00f6rpackningens form och design utan om vilka ber\u00e4ttelser man bokastvligen kan skicka med sin f\u00f6rpackning.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ett par hundra m\u00e4nniskor kom nyligen till Teaterskeppet\u00a0 n\u00e4r Antalis ( f d Map, fd Svenskt Papper) hade kundtr\u00e4ff. Teaterskeppet ligger vid Skeppsbron nedanf\u00f6r slottet i Gamla Stan. Temat hade Calypsoinramning med Uncle Eric. Min uppgift, som inbjuden f\u00f6rel\u00e4sare, var bland annat att tala om storytelling ur ett byr\u00e5perspektiv, dvs om hur byr\u00e5erna kan bygga&#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[],"_links":{"self":[{"href":"https:\/\/storytellers.se\/index.php?rest_route=\/wp\/v2\/posts\/2874"}],"collection":[{"href":"https:\/\/storytellers.se\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/storytellers.se\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/storytellers.se\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/storytellers.se\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2874"}],"version-history":[{"count":0,"href":"https:\/\/storytellers.se\/index.php?rest_route=\/wp\/v2\/posts\/2874\/revisions"}],"wp:attachment":[{"href":"https:\/\/storytellers.se\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2874"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/storytellers.se\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2874"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/storytellers.se\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2874"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}