{"id":2426,"date":"2009-10-18T20:46:48","date_gmt":"2009-10-18T19:46:48","guid":{"rendered":"http:\/\/heijbel.wordpress.com\/2009\/10\/18\/ikeas-berattarkultur-attraherar"},"modified":"2009-10-18T20:46:48","modified_gmt":"2009-10-18T19:46:48","slug":"ikeas-berattarkultur-attraherar","status":"publish","type":"post","link":"https:\/\/storytellers.se\/?p=2426","title":{"rendered":"Ikeas ber\u00e4ttarkultur attraherar"},"content":{"rendered":"<p><strong>Ikea<\/strong> vann i \u00e5r igen t\u00e4vlingen som den mest attraktiva arbetsgivaren i Sverige. Det \u00e4r f\u00f6rst\u00e5s till stor del ber\u00e4ttarkulturen som laddar Ikeas varum\u00e4rke s\u00e5 starkt att Ikea vinner i \u00e5r ocks\u00e5. Med sin tydliga ber\u00e4ttelse om de egna v\u00e4rderingarna, genom organisationsstorytelling, skapar Ikea attraktivitet kring sitt varum\u00e4rke.<br \/>\nEnligt <em>Karri\u00e4rbarometern<\/em> toppar Ikea f\u00f6ljt av <strong>H&amp;M<\/strong> och E<strong>xportr\u00e5det<\/strong>, skriver Aff\u00e4rsv\u00e4rlden. <strong>Google<\/strong> hamnar fyra, <strong>L \u00d2r\u00e9al<\/strong> femma, <strong>Fritidsresor<\/strong> sexa, <strong>Ica<\/strong> sjua, <strong>McKinsey &amp; Company<\/strong> \u00e5tta, <strong>utrikesdepartementet<\/strong> nia och <strong>Adidas<\/strong> tia.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ikea vann i \u00e5r igen t\u00e4vlingen som den mest attraktiva arbetsgivaren i Sverige. Det \u00e4r f\u00f6rst\u00e5s till stor del ber\u00e4ttarkulturen som laddar Ikeas varum\u00e4rke s\u00e5 starkt att Ikea vinner i \u00e5r ocks\u00e5. Med sin tydliga ber\u00e4ttelse om de egna v\u00e4rderingarna, genom organisationsstorytelling, skapar Ikea attraktivitet kring sitt varum\u00e4rke. Enligt Karri\u00e4rbarometern toppar Ikea f\u00f6ljt av H&amp;M&#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[],"_links":{"self":[{"href":"https:\/\/storytellers.se\/index.php?rest_route=\/wp\/v2\/posts\/2426"}],"collection":[{"href":"https:\/\/storytellers.se\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/storytellers.se\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/storytellers.se\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/storytellers.se\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2426"}],"version-history":[{"count":0,"href":"https:\/\/storytellers.se\/index.php?rest_route=\/wp\/v2\/posts\/2426\/revisions"}],"wp:attachment":[{"href":"https:\/\/storytellers.se\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2426"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/storytellers.se\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2426"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/storytellers.se\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2426"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}